Hennessy and the NBA partner up for a fourth season with limited V.S.O.P

Hennessy and the NBA are continuing their global partnership for an exciting fourth season. This time, the line-up includes a limited-edition V.S.O.P and collaboration with Mitchell & Ness to bring you some stylish streetwear to wear off-court.

The new Hennessy V.S.O.P NBA S4 celebrates the culture born on the court. The packaging is blazed in red, just like the iconic colour of basketball leather. Other details in the design draw inspiration from the architecture and materials of the sport, coming together to encapsulate the spirit of basketball.

This limited-edition Hennessy V.S.O.P NBA S4 is now available at selected retailers in Hong Kong, just in time for the first round of the 2024 NBA playoffs that begin this April. Purchasing this new bottle entitles customers to a set of exclusive Hennessy x NBA coasters you can’t find elsewhere. On top of that, purchasing HK$1,500 worth of Hennessy products (which must include the limited-edition bottle) will grant customers the opportunity to slam-dunk with this year’s edition of the silver Hennessy x NBA basketball.

Aside from the exclusive V.S.O.P, NBA fans can carry their spirit off-court with the upcoming Hennessy x Mitchell & Ness collaboration. The capsule collection features jackets, jerseys, shorts, fanny bags, and caps dripped in a striking black and lime yellow combo, with the highlight being a limited-edition red varsity jacket. This varsity jacket is the same one avid fans may have noticed Lebron James sporting back in February. The clothing collection will be available at selected retail stores in Hong Kong starting in May, while stocks last.

To ramp up the excitement, Hennessy will host a pop-up in Macau to celebrate its continued partnership with the NBA, running from June 6 to July 4. For more details, stay tuned to official channels.

(Images: Hennessy)