The Paul brothers sure know how to capture the internet’s attention, dominate the wrestling ring and use platforms to make big money. Like his elder brother, Logan Paul, Jake Paul is also a social media sensation, YouTuber, professional boxer and wrestler with a massive net worth in 2024.
He has been featured at podium positions on Forbes’ Top Creators’ Lists multiple times, has built a successful wrestling career and has lucrative brand deals that make Jake Paul’s net worth a sizable figure in 2024. Let’s deconstruct it all to see how he makes and spends all his money.
What is Jake Paul’s net worth in 2024?
According to Celebrity Net Worth, Jake Joseph Paul has an estimated net worth of USD 80 million in 2024. He is one of the highest-paid social media personalities in the world and draws between USD 20 million and USD 50 million from merchandise sales, his YouTube channel, social media posts, boxing matches and lucrative endorsements.
In fact, Forbes mentioned him as the third among the Highest Paid YouTube Creators in 2022. The following year, he ranked third on the publication’s list of Top Creators with a payday of USD 34 million. Sportskeeda states that his professional boxing matches yielded Jake Paul a whopping USD 42 million in 2023. An additional USD 5 million came from endorsements and social media revenue. Paul also makes music, which draws a large audience and generates significant revenue.
A look at Jake Paul’s net worth, career, business ventures and assets
Jake Paul’s earnings from wrestling and boxing
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Paul started his boxing career in August 2018 when he took down British YouTuber Deji Olatunji via TKO in an amateur boxing match. Two years later, he turned professional and defeated YouTuber AnEsonGib in January 2020 by first-round TKO.
The following two years were pivotal for Paul. By 2022, he had defeated mixed martial artist Anderson Silva (earning around USD 1.5 million), Ben Askren, Tyron Woodley (earning around USD 2 million) and former basketball player Nate Robinson (earning USD 1.2 million) in crucial rounds.
According to Sportskeeda, Jake Paul earned around USD 40 million in purses and PPV from his 2021 boxing career alone, catapulting his net worth to higher levels.
However, his first professional defeat was against Tommy Fury via split decision. Interestingly, Paul was certain he would win a prize of USD 3.2 million and an additional 65 per cent pay-per-view (PPV) review.
In January 2023, Paul declared he would make his professional MMA debut with the Professional Fighters League (PFL). Some of Jake Paul’s most noted matches include the victory over former UFC champion Nate Diaz and Andre August in the same year.
In March 2024, he won against Ryan Bourland, from which Paul, nicknamed ‘The Problem Child’ for his involvement in many controversies, made around USD 5 million to USD 7 million. In his upcoming match, he is slated to face Mike Tyson on 15 November as part of a Netflix live event. If things go well for him, Paul is expected to make a whopping USD 40 million to knock out Tyson. “I’m here to make 40 million dollars and knock out a legend,” Sports Illustrated quoted him saying.
Jake Paul’s earnings from his YouTube channel
Before joining YouTube, Paul followed in his brother’s footsteps and became popular on the now-defunct video-sharing platform Vine. As of October 2024, his YouTube channel has over 20.8 million subscribers. It has a range of audience-engaging videos showing snippets of his daily life, music videos, stunts and challenges, and content with fellow boxers. While it may not be clear how much it boosts the net worth of Jake Paul in 2024, it can be safely assumed that he makes pretty handsome bills, considering the lengths, millions of views on YouTube and the amount of revenue content creators collect from ads alone.
Jake enjoys 26.9 million followers on Instagram, which he uses extensively to share glimpses of his boxing matches and brand endorsements.
Acting and music videos
Besides stunt videos and clips based on his life, Jake Paul gained fame for playing Dirk Mann on the Disney Channel series Bizaardvark (2016-2018) and Music Video Sins (2017-2020).
His YouTube channel also documents several music videos and singles he has released — including tracks like “Fresh Outta London” which has garnered over 30 million views, “It’s Everyday Bro,” and “12 Days of Christmas”, featuring Nick Crompton. It has received over 32 million views.
These tracks and stints also add to Jake Paul’s net worth considerably.
Jake Paul’s endorsements and business ventures
Jake Paul’s net worth in 2024 is also pillared by his numerous business ventures and brand endorsements.
In 2021, Paul joined his advisor Nakisa Bidarian to co-found his promotional venture, Most Valuable Promotions. It has backed two of Paul’s matches with former UFC champion Tyron Woodley in 2021. Even the bout where Paul defeated Silva was also supported by MVP.
The venture saw a big boost when it promoted the boxing match between the then-undisputed lightweight champion Katie Taylor and Amanda Serrano in 2022. It was the first-ever fight for women hosted in New York’s Madison Square Garden and was described as the biggest women’s fight of all time. Serrano reportedly took USD 1 million.
Essentially Sports states that Paul also holds a stake in Betr, a direct-to-customer sports betting company. It was introduced in 2022 and is apparently a collaboration between him and Joey Levy. The publication mentions that the venture is reportedly worth around USD 300 million.
Some of Paul’s other lucrative deals include the men’s clothing brand boohooMAN, American sports betting firm DraftKings and fashion travel accessories maker SPRAYGROUND. He has his own clothing line as well, called RNBO Clothing, which stands for Rise N Be Original.
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In 2024, Jake Paul started a new brand with UFC Bantamweight champion Sean O’Malley called W. It offers pocket-friendly products aimed at men’s hygiene and grooming, including body wash, body spray and antiperspirant deodorant. W’s products are crafted with patent-pending mood-boosting fragrances and infused with nutrients like vitamin B, vitamin E, magnesium and biotin to nourish hair and skin. The brand has become a big success and has contributed immensely to Paul’s net worth.
Car collection and house
With a hefty net worth like Jake Paul in 2024, he doesn’t need to hold back when it comes to luxury and opulent indulgences. In September of the same year, he posted a video of his USD 2 million house in Puerto Rico and showed off his enviable car collection.
The two-storey mansion has eight bedrooms and 12 bathrooms. Reportedly, Paul bought it from former MLB star Yadier Molina. It is equipped with a gym a luxury swimming pool, an open fire pit, a hot tub and a cold plunge. The dreamy abode also flaunts a rolling backyard, several KAWS figurines, antiques, a Mohammed Ali painting, a high-end edit room, a koi pond, and large natural crystals. An outdoor sauna, a giant walk-in closet and an extensive garage complete the property.
Now, let’s look at his multi-million-pound luxury car collection. From two Ferraris — the SF 90 Spider, worth USD 423,000, and the 296 GTB — to a Dodge RAM, worth USD 40,000, and Mercedes Mini G Wagon golf carts, Paul’s garage is home to some mighty robust beasts.
But that’s not all. A blue Lamborghini Huracan was his dream purchase in 2017. According to Mirror, the model retails between GBP 160,000 and GBP 260,000. The publication states that the other supercars in his collection include a 1958 Ford Fairlane (GBP 70,000), a Tesla Model X (USD 80,000), a Rolls-Royce Phantom (USD 461,000), a Toyota Tacoma (USD 20,,000) and a Ford Focus RS (GBP 40,000).
In another video, the Youtuber-turned-professional boxer took viewers inside a lavish holiday to Lake Powell, Utah, with Whistlin Diesel and the Diesel Brothers. It set him back by USD 500,000. The group stayed in a luxury yacht, jet skied, hired black hawk helicopters and even swung on ropes across the lake. Parasailing, snorkelling and several other adventures followed, making it a dream vacation.
Jake Paul’s personal life
Born Jake Joseph Paul to Greg Paul and Pamela Ann Stepnick on 17 January 1997, Paul attended Westlake High School in his hometown. He later went to Cleveland State University to pursue higher studies, states Marca. His elder brother Logan Paul is also a YouTube star and professional boxer.
Currently, Jake Paul is in a serious relationship with Jutta Leerdam, a speed skating champion from the Netherlands. Having met via Instagram, they made their relationship official in April 2023.
Essentially Sports states that before Leerdam, Jake Paul was dating Instagram model and social media influencer Julia Rose. Their relationship began in 2020, but they called it quits two years later. Going further back, Paul dated social media star and influencer Tana Mongeau till 2019. He had also dated Erika Costell and model and actress Alissa Violet.
(Hero and Featured image: Courtesy Jake Paul/ @jakepaul/ Instagram)
Frequently Asked Questions (FAQs)
Jake Paul is expected to make USD 40 million on winning against Mike Tyson.
According to ‘Celebrity Net Worth’, Jake Paul has a net worth of USD 80 million, whereas Logan Paul has around USD 150 million.
Jake Paul’s net worth in 2024 is around USD 80 million.
Jake Paul owns a clothing brand called RnBO.