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Home > Culture > What the heck is Labubu? Your burning questions about the viral doll answered
What the heck is Labubu? Your burning questions about the viral doll answered

Still trying to understand what this furry doll is? We’ve got you covered. Here are some of the frequently asked questions (FAQs) about Labubu.

It seems that a certain fuzzy and mischievous character has once again taken Thailand by storm. After the hype of seeing K-pop idol Lisa clutch one in her arms, Labubu is trending once more. But for those of us not in the know, it may be surprising and confusing as to who or what Labubu is and why it’s become so popular. If you’ve got questions, these are hopefully the answers you’ve been looking for. 

Origins, creator, and price: Some FAQs about Labubu

Image credit: Pop Mart FB

What is Labubu?

Labubu is an elf character recognisable for several notable features: the pointy ears, the sharp teeth that protrude from its mouth, small stature, and mischievous smile. It is part of a group of creatures called The Monsters, a group of characters inspired by Nordic fairy tales. The character is featured in a number of items sold by Pop Mart, a Chinese toy company.

What is it based on?

Labubu is based on Nordic mythology. Its creator was inspired by the fairy tales of Europe and created Labubu along with the other Monsters first as characters in a children’s book. 

Is it a boy or a girl?

According to the original books, Labubu is actually a girl. 

what is labubu
Image credit: Pop Mart FB

Who created it?

Kasing Lung is the Belgium-based artist who created the character. Originally born in Hong Kong, Lung moved to the Netherlands at a young age. It was in 2015 that he published “The Monsters” story series. Lung has since become a prominent artist and has had exhibitions all over the world. 

Why is it so famous?

It’s not easy to pinpoint the reason as to what drew fans to the furry monster but it became the most popular of all the Monster characters. It became even more popular when Blackpink’s Lisa posted that she has one of her own on social media. Labubu became so popular here in Thailand that the government had to warn against scams. 

What is the Labubu “Exciting Macaron”?

“Exciting Macaron” is one of the 10 collections of Labubu dolls as per The Nation

How much does a doll cost?

One doll can cost upwards of about HKD 118 while a collection of six can cost you above HKD 700 but these are conservative estimates. Collections can go above HKD 2,300 sometimes. 

Where can I buy it?

You can check out the official website of Pop Mart Hong Kong to either see a list of stores you can visit or to order online.

 

Note:
The information in this article is accurate as of the date of publication.

Written by

What the heck is Labubu? Your burning questions about the viral doll answered

Eric E. Surbano

Senior Writer | Entertainment & Tech

Eric can be found lost in his own world jamming with headphones on while writing when he's not prepping for a DnD session or researching 'Star Wars' galactic history on Wookiepedia. A proud Ravenclaw, he loves playing (and writing about) video games, humming the 'Doctor Who' theme under his breath, and rewatching 'Friends', 'New Girl', and 'The West Wing'.

   
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